Monthly Archives: October 2007

The latest from Amazon

Web King Amazon.com has just announced the Amazon All Business Center, which includes WebStore by Amazon, an interesting looking hosted e-commerce application. The pricing on WebStore is $59.99/month, and you can list your own items which you will fulfill along … Continue reading

Posted in Business Services, Cart Vendors | Comments Off

Free Press Releases

A great list from the folks at Mashable.

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KonaKart updates

KonaKart – one of a small number of Java based carts, just announced a release; InfoQ discusses it here. I spoke to John Hornsby of KonaKart about the advantages of using Java (versus PHP) for cart development. My thinking was … Continue reading

Posted in Cart Vendors | Comments Off

Using feedback to improve sales: the Return-O-Meter

A great idea from ShoeLine.com – the Return-O-Meter. When you’re shopping for a shoe, you can quickly see not only how frequently the shoe was returned, but the reason for the return.

Posted in Cart Features, Sales | 1 Comment

Allowing Comments in your Blog?

It’s a classic question: allow comments, trackbacks, pingbacks, or not? There really is no right answer; it really depends on your motivation for blogging. Let’s look at some common justifications for answers one way or another, and then I’ll provide … Continue reading

Posted in Blogging, Communication | Comments Off

MMM: Golfing with one leg

Sean Lewis lost his right leg in a mortar attack in Iraq. He found his prosthetic leg got in the way of his golf swing, so he took it off and now golfs with one leg. The Wall Street Journal … Continue reading

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Email Coupons Make People Spend More

A very interesting post from MailChimp discussing research from Harvard about how coupons cause a “small windfall” effect, reducing sales resistance.

Posted in Discounting | Comments Off

Preparing your cart for Christmas

A interesting post from Palmer Web Marketing. I really like idea 1 (emphasis mine): Offer Bounce Back Discounts: Think about how much traffic your site will receive during the holidays. How can you harness that traffic to create year long … Continue reading

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Email Tips

I found a handful of interesting articles last week about managing your email lists: Eight Email Marketing Tips from Destination CRM Building Your Email List from Entrepreneur magazine Three Words to Avoid in Emails from MailChimp Seven Dirty Words to … Continue reading

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Cultural trends that change business

Here’s a great post from Nametag Guy Scott Ginsburg called “35 cultural trends that (should) change the way you do business.” My favorite? Number 18, which I thought really should have been called, “Trust is a must.” Checklist for online … Continue reading

Posted in Buyer Behavior | 1 Comment