{"id":418,"date":"2008-05-16T02:52:24","date_gmt":"2008-05-16T06:52:24","guid":{"rendered":"http:\/\/thecartblog.com\/2008\/05\/16\/talking-with-mountain-media\/"},"modified":"2022-02-21T06:34:21","modified_gmt":"2022-02-21T11:34:21","slug":"talking-with-mountain-media","status":"publish","type":"post","link":"https:\/\/www.thatsoftwareguy.com\/blog\/2008\/05\/16\/talking-with-mountain-media\/","title":{"rendered":"Talking with Mountain Media"},"content":{"rendered":"<p>Last week, <a href=\"http:\/\/www.mountainmedia.com\/\">Mountain Media<\/a> issued a press release to announce <a href=\"http:\/\/www.prweb.com\/releases\/pci\/shoppingcart\/prweb918594.htm\">their PCI compliance<\/a>.  I got intrigued and called the company for an interview.   Here&#8217;s the transcript:<\/p>\n<p>TheCartBlog: Tell me about the product.<\/p>\n<p>Mountain: Well, it&#8217;s a hosted offering built on the LAMP stack.  We&#8217;re at version 7.0 of the product now.  We&#8217;ve had a very strong focus on SEO and flexibility from the start, so I&#8217;d say those are the two biggest strengths we bring to the game.<\/p>\n<p>TheCartBlog: Great!  So as a hosted product, you can&#8217;t really change much except for templating, right?<\/p>\n<p>Mountain: It&#8217;s funny &#8211; that&#8217;s a common objection from people who are coming from open source, but in truth, the fact that they&#8217;re constantly fiddling with their cart is a bad thing &#8211; it leads to problems, instability and so forth.   But to answer your question directly, first of all, we don&#8217;t call it templating, because each cart&#8217;s look and feel is unique.  Our implementation process starts with a design interview, and we develop the interface based on the outcome of that interview &#8230;<\/p>\n<p>TheCartBlog:  I&#8217;ve looked at <a href=\"http:\/\/www.mountainmedia.com\/portfolio-c4.html\">some of your implementations<\/a> and they&#8217;re really quite beautiful.   So you do the skinning?<\/p>\n<p>Mountain: Yes.   We have a number of designers on staff.  Now once the implementation is complete, the customer has the flexibility to change wording, text, even the css, but we find in general that they&#8217;d rather not do that sort of thing.<\/p>\n<p>TheCartBlog: Build your business, not your shopping cart, right?<\/p>\n<p>Mountain: Exactly.<\/p>\n<p>TheCartBlog: I tell storeowners that every day.    So it sounds like professional services is a big part of your business &#8211; right?<\/p>\n<p>Mountain: It is, but if people are working with a designer they like, we&#8217;re happy to work with them.<\/p>\n<p>TheCartBlog: Tell me about the company.<\/p>\n<p>Mountain: We&#8217;re in Saratoga Springs, New York, about 3 hours north of New York City.   We have 15 people on staff.<\/p>\n<p>TheCartBlog: And the typical client?<\/p>\n<p>Mountain: A lot of our customers are coming from other hosted solutions like Yahoo Stores or Volusion.   A typical store might have half a million in sales.  We get a few well-funded new launches, but a lot more existing businesses looking to grow.<\/p>\n<p>TheCartBlog: And what do implementations generally run?<\/p>\n<p>Mountain: We&#8217;re doing a lot around $5K these days.  It&#8217;s a 30-60 day turnaround, and  most storeowners do inventory input themselves.<\/p>\n<p>TheCartBlog: Can you run your whole store from MountainMedia?<\/p>\n<p>Mountain: The back end is very strong.  If you have a multichannel operation, you might want to link into some external order management tools, and we can do this integration for you, but many of our customers just use our product.<\/p>\n<p>TheCartBlog: So what&#8217;s next?<\/p>\n<p>Mountain: We&#8217;re always looking at ways to make our implementation process smoother, faster, more affordable.   And we&#8217;re looking at more advanced sales tools, like buy one thing, get another thing free.<\/p>\n<p>(Ed: Remember to pitch <a href=\"http:\/\/www.thatsoftwareguy.com\/zencart_better_together.html\">Better Together<\/a> and the <a href=\"http:\/\/www.thatsoftwareguy.com\/zencart_better_together_admin.html\">Better Together Admin Panel<\/a> to them!)<\/p>\n<p>TheCartBlog: That&#8217;s great!  Well congratulations on your PCI certification, and we look forward to seeing great things in the future from you!<\/p>\n<p>Thanks for the talk, guys!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, Mountain Media issued a press release to announce their PCI compliance. I got intrigued and called the company for an interview. Here&#8217;s the transcript: TheCartBlog: Tell me about the product. Mountain: Well, it&#8217;s a hosted offering built on the LAMP stack. We&#8217;re at version 7.0 of the product now. We&#8217;ve had a very &hellip; <a href=\"https:\/\/www.thatsoftwareguy.com\/blog\/2008\/05\/16\/talking-with-mountain-media\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Talking with Mountain Media<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99,97],"tags":[],"class_list":["post-418","post","type-post","status-publish","format-standard","hentry","category-interviews","category-other-carts"],"_links":{"self":[{"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/posts\/418","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/comments?post=418"}],"version-history":[{"count":1,"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/posts\/418\/revisions"}],"predecessor-version":[{"id":2247,"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/posts\/418\/revisions\/2247"}],"wp:attachment":[{"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/media?parent=418"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/categories?post=418"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thatsoftwareguy.com\/blog\/wp-json\/wp\/v2\/tags?post=418"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}