That Software Guy! eCommerce Starts Here!

Zen Cart Bundle Building


Selling one product is great, but if you can sell a bundle ... you can make a bundle!

So what do I mean by a bundle, exactly? My definition of a bundle is a group of related products that can be sold together with a minimum of clicks. Let's dig into this:
  • The bundle may or may not be discounted.
  • The bundle may or may not include products with attributes. Bear in mind that if products with attributes are included, each product with attributes will need to be purchased from its own page so that attributes may be set.
  • The bundle may or may not include choices (between specific products or across a category).
On this page, I explore some options for kitbuilding, using the software packages I have created for Zen Cart.

Kitbuilder

Kitbuilder is ideal for bundles of specific products without attributes.
Using the built-in admin panel, you define a kit by listing out the products that compose the kit, as shown below.
Zen Cart Kitbuilder Admin Panel

In the catalog, your customers buy the whole kit as a single item, with one click of the Buy button.
Zen Cart Kitbuilder Admin Panel

Constraints
  • Only works with specific products (not choices), and products must not have attributes.

Extended Family + Discount Chooser

Discount Chooser and Extended Family combine to create a nice bundle building package that will work well for some stores.
Using the built-in admin panel, you define a final price package, with a condition (the main product) and a series of discounted items (the other parts of the bundle).
Zen Cart Discount Chooser Admin Panel

Once it has been created, you use the "Family" button to copy the discount to Extended Family.
Zen Cart Discount Chooser Admin Panel

Now the discounted items will show up as extra items on the product info page for the cart condtion item. They can be purchased with one click of the "Select All" checkbox.
Zen Cart Discount Chooser offers

Constraints
  • Products with attributes may be offered, but will require going to their individual product info pages to get all items in the bundle.
  • Products with defaultable attributes may be added with a checkbox if my Default Attribute mod is installed.

Better Together

If your bundles are only groups of two products, Better Together might be a good choice. Having defined a pair of items (either in the native Better Together configuration or using Better Together Admin), you may offer them in the following ways:
  • Buy Both Now allows you to sell the products together on the product info page of either one.
    Zen Cart Buy Both Now offers
  • I Want Both allows you to sell the products together on your store's main page in a centerbox.
    Zen Cart I Want Both offers
  • Add Both to Cart allows you to sell the products together a custom-built page showing off your Better Together offers.
    Zen Cart Add Both to Cart offers
  • Checkbox Cross Sell allows you to show related products on your product info page.
    Zen Cart Checkbox Cross Sell offers

Constraints
  • Products with attributes are not eligible for use with Buy Both Now and other one-click buy modules.
  • Products with defaultable attributes may be added with a checkbox if my Default Attribute mod is installed.